One of the greatest college football traditions takes place in New Orleans every year when the Sugar Bowl, the second oldest bowl game in the country, comes to town. This year, Oklahoma will take on Auburn in the highly anticipated event.
Since the game’s founding in the 1930s, the Sugar Bowl has been a key player in promoting amateur sports, engaging the community, and sparking economic growth. Many decades later, the event has morphed into a Louisiana New Years tradition, attracting large crowds and plenty of post-game festivities.
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